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Using a Focal Point
It is important for our images that the focal point in an image is set.
In our setup we use the Plugin “WP SmartCrop” to do that.
The Plugin adds an option “Smart Crop” and a Checkbox “Enable Smart Cropping” to the edit media screen. Once checked, it allows to set a point use crosshairs that is called the “Focal Point”
In case the ratio of the image is changed and the images is cropped, this point is used to center the contents of the image. So the focal point should always point to the most meaningful part of an image, like the face or the eyes of the person on the image.
Here is an example: